THE BEGINNING KING OF SKATEBOARD CONTEST
DC Shoes initially came to us with two relatively small initiatives. They were focused on getting the skateboarding aspect of their business back to its roots and as a company we had always respected, we were excited to help develop their vision. With a lot of genuine passion for the projects, hard work, and occasional sleepless night, we developed a partnership that went far beyond its initial scope.
BLABLAC BOOK AND SHOE LAUNCH
Mike Blabac’s name is synonymous with DC Shoes. As a photographer, he has captured the story of the brand and 20 years of skateboarding history. In recognition of his iconic status within the industry and contribution to the company, DC released a signature Blabac shoe and book. Metajive was lucky enough to collaborate with Mike Blabac and the DC team on the website that promoted the book, shoe and worldwide tour.