From Lord of the Rings to King Kong, their artists create both iconic movie magic and high-end collectibles, bringing film-level craftsmanship to every piece. But they needed an online shopping experience that could match that level of artistry and keep fans engaged. So, Weta turned to Metajive to build an e-commerce platform worthy of their stories—seamless, immersive, and built for fans who expect more.
Services
User Experience (UX)
Customer Experience (CX)
Website Design
App Development
Content Management System (CMS)
E-commerce Development
We teamed up with Weta to build an e-commerce site that serves fans everywhere, supporting four warehouses and five currencies so no one misses out. Our mission was to create a storefront that blends seamless shopping with Weta’s signature storytelling and blockbuster magic. Commerce and brand work side by side, capturing the spirit of the films that made Weta legendary.
We brought fans closer to the stories behind every collectible, giving each product its full moment to shine. By weaving in the details of Weta’s craftsmanship and the unique brands they bring to life, we made sure the artistry never gets lost in the shuffle. The result? A site full of unexpected touches and genuine moments of delight—so the story always comes through, right alongside the product.
At its core, Weta is a movie production powerhouse—so we kept the site cinematic, using a deep palette to make every product stand out. With more striking visuals than your average brand, we focused on clean structure, bold type, custom icons, and clear calls to action. The result: a site that puts quality front and center, drives conversions, and feels authentically Weta from top to bottom.
Homepage experience
The homepage sets the stage with a cinematic feel, instantly spotlighting new films, standout products, and Weta’s signature brands. Every element is built to strengthen the link between Weta’s legendary film work and the collectibles fans love.
Merchandising
Product pages zero in on every detail, combining bold visuals, dramatic type, and striking image crops to put each collectible front and center. Layered typography and cinematic assets anchor every item in the world of the films fans love—making sure the story and the craft are always front and center.
With a global fan base, mobile mattered. We designed a mobile experience that keeps the cinematic feel front and center—while delivering a sharper, more streamlined journey on every small screen.
Smart search
Real-time results get fans to the products they want—fast and friction-free.
Our custom pull-out checkout keeps fans engaged and streamlines buying with fast email sign-in and built-in rewards. It handles order splitting and global shipping behind the scenes, so purchases are quick and hassle-free—no matter where you are.
The site may look simple up front, but there’s serious power running underneath. Real-time connections to multiple warehouses and payment systems keep everything moving smoothly, while smart order routing and location-based shipping offers create a tailored experience for every customer. Sales can be driven with a flexible discount engine and the custom “Weta Dollars” rewards system, giving fans perks, bonuses, and reasons to keep coming back—all managed by a set of rules built for flexibility and growth.
Real-time multi-currency and inventory tracking allows customers to pay in their local currency and ensures up-to-date stock info across every warehouse. We made global transactions seamless.
A robust B2B ordering system was built to provide retailers with individualized terms, discounts, and tailored shipping—making large-scale partnerships easy for Weta.
For larger purchases, we enabled a payment plan integration system that lets fans spread out payments over time.
Fans can search by brand, category, and more through multi-filter functionality—making it easier to find exactly what they’re after.
This site is built to be fully responsive, so it looks sharp and works smoothly on any device—desktop, tablet, or phone. No matter how you access it, the experience is seamless and visually spot-on.
We built a custom CMS that actually makes sense for real people. Updates are a breeze, and the client can keep things fresh and current without breaking a sweat.
Shipping and inventory sync in real time, thanks to our multi-warehouse integration that keeps global operations running efficiently.
Smart location-based order picking was introduced so each customer gets the fastest, most cost-effective shipping option based on their location.
We launched a multi-tier customer loyalty system, rewarding fans with credit back on their purchases to encourage return visits.
Our pre-order system manages upcoming releases with clear inventory, extended payment terms, and all necessary compliance built in.
We enabled secure card storage under full PCI compliance, so returning fans can check out fast and safely.
Site speed got a major boost with AJAX-based intuitive loading backed by bandwidth detection.
Speed matters. So we hooked the site up to CloudFront CDN, pushing content out through Amazon’s global network for faster load times everywhere and rock-solid reliability.
Sales funnel tracking, customized through Google Analytics, helps Weta test, optimize, and refine the buyer journey.
Our automated reporting system generates custom sales and workflow reports—for every team, on demand.
Smart SEO runs through every corner of the site—content and code—so your products are easier to find and your rankings climb higher. It’s built for visibility right from the start.
A custom review system empowers users to leave feedback and share their experiences across social.
Customer accounts, orders, credits, and histories are all easily managed thanks to our purpose-built management system.
Enhanced multi-filter search tools help fans narrow results by product type, brand, category, and more.
Real-time results, instant previews, smart search completion. We turned on-site search into a seamless, lightning-fast experience that delivers what users need, right as they type.
We optimized social sharing for every major platform, so products always look their best in the feed.
We boosted conversion rates by serving targeted ads that successfully brought users back to the site.
Orders stay on track with real-time shipping integration, providing customers with the most accurate delivery info available.
Our partnership with Weta goes beyond launch. We continue to support their sales efforts and track real results, refining the experience as new goals and opportunities come up. For us, it’s all about continuous improvement—making sure the site gets better, smarter, and more effective with every step forward.
