John Boos Company needed more than a facelift—they needed a digital platform built for growth. Metajive partnered with their team to overhaul their online presence from top to bottom: a full migration from WooCommerce to Shopify, paired with a site redesign that puts usability and storytelling front and center. The result? A seamless, scalable e-commerce experience built for the long haul.
Services
Digital Strategy
Marketing Consulting
UI/UX Design Systems
Cloud Infrastructure
Custom CMS
Shopify E-commerce Development
Systems Integration
Technical SEO
Responsive Web Development
Moving from an outdated WooCommerce setup to Shopify wasn’t just a switch—it was a complex overhaul. John Boos needed every piece of product data to make the leap, without missing a beat in daily operations. We migrated and restructured thousands of SKUs, integrated tightly with their ERP, and upgraded content management across the board. On top of that, we built in custom features like multi-pass login and wishlists. All of it delivered seamlessly, with zero downtime and no disruption to sales.
We built a centralized, scalable system designed for the future. Our team engineered a robust ETL pipeline to migrate product data, locking in consistent reporting, accurate inventory, and a clean product hierarchy. By deploying a headless Statamic CMS alongside Shopify, we gave the John Boos team full control over content—no platform limits, just flexibility where it counts. This architecture means faster updates, richer storytelling, and a site that grows with them.
A robust blog system with advanced categories and rich-text editing helps boost your organic search and powers long-term marketing.
A full shopping cart, “Save for Later,” and wishlists tied to customer accounts drive retention and make it easy for shoppers to come back.
We integrated a content delivery network (CDN) to deliver files at lightning-fast speeds, making sure the site loads quickly no matter where users are or how busy the servers get. This not only boosted performance but also kept server load low, giving everyone a smoother, more reliable experience.
Customer accounts, orders, credits, and histories are all easily managed thanks to our purpose-built management system.
We created a custom dealer directory with location-based search—bridging online discovery and in-store sales.
Statamic runs the backend, serving content to Hydrogen/Remix via GraphQL. The result? Marketing gets full creative control and blazing site speed, no compromises.
We built a flexible library of 18+ reusable modules—heroes, carousels, product catalogs, and more—so the client's team can launch any page, any time, no dev tickets needed.
We built a multi-filter search, so users can zero in on exactly what they want—by brand, category, or any detail that matters.
One login, seamless access. Our custom middleware with Shopify Multipass lets users move between editorial content and their customer accounts without missing a beat.
We built a sync system to seamlessly manage complex product options between Shopify and Statamic, so every variant stays accurate across the experience.
We implemented the React JavaScript library, which is used to create user interfaces, optimal for efficiently updating and rendering correct components as data changes.
Real-time results, instant previews, smart search completion. We turned on-site search into a seamless, lightning-fast experience that delivers what users need, right as they type.
This site is built to be fully responsive, so it looks sharp and works smoothly on any device—desktop, tablet, or phone. No matter how you access it, the experience is seamless and visually spot-on
Smart SEO runs through every corner of the site—content and code—so your products are easier to find and your rankings climb higher. It’s built for visibility right from the start.
We built a headless eCommerce platform on Shopify Plus using the Hydrogen framework—giving you a customizable, React-powered storefront that unlocks all of Shopify’s enterprise-grade features.
We picked Statamic for its flat-file setup, giving the client super simple content management. Updates and deployments are a breeze with its smart interface and Git integration.
Automatic updates kept users in the loop and engaged, making sure they never missed a new drop or feature
With Tailwind CSS, our styles stay consistent, lightweight, and easy to maintain—delivering a seamless brand look and fast-loading pages.
Everything runs on TypeScript for a type-safe codebase that speeds up development and slashes runtime errors.
Every page and blog post gets auto-generated sitemaps and robots.txt files for optimal search engine crawling and visibility.
John Boos’ new Shopify store runs leaner, smarter, and faster—crafted with the same attention to detail they bring to every cutting board. Conversion rates are up, customer satisfaction is stronger, and their digital platform is built to scale with their ambitions. And our partnership doesn’t stop at launch. We’re continuing to collaborate with John Boos, optimizing and adding fresh enhancements to keep their site sharp. The foundation is set, and together, we’re shaping what comes next.
John Boos required a more scalable, enterprise-grade solution to handle complex product data and growth. The migration to Shopify Plus provided a robust infrastructure that improved site speed, security, and integration capabilities with their ERP, which was previously limited under the WooCommerce setup.
Metajive engineered a custom ETL (Extract, Transform, Load) pipeline to migrate thousands of SKUs and complex product variants. This ensured a clean product hierarchy, accurate inventory syncing between the ERP and the storefront, and consistent data reporting without any downtime during the transition.
By deploying a headless Statamic CMS alongside Shopify Hydrogen, John Boos gained total creative freedom over their storytelling without platform limitations. This "best-of-breed" stack allows for blazing-fast page loads via GraphQL and gives the marketing team a modular component system to launch new pages without needing developer assistance.
Metajive developed a custom dealer locator with location-based search. This allows customers who discover John Boos products online to easily find the nearest physical retail location, driving foot traffic to partners while maintaining a digital-first brand experience.
The site features automated sitemap and robots.txt generation, a technical SEO framework built on Shopify Oxygen for global edge hosting, and a high-performance Tailwind CSS structure. Additionally, the integration of a robust blog and editorial platform allows John Boos to rank for long-tail industry keywords and "how-to" content.
The platform utilizes a custom Shopify Multipass authentication system. This allows users to move seamlessly between editorial content, wishlists, and their secure customer accounts with a single login, providing a unified experience for both retail customers and professional dealers.
The frontend is built using React and the Hydrogen/Remix framework, styled with Tailwind CSS. To ensure high-speed delivery, Metajive integrated a CDN (Content Delivery Network) and used TypeScript to maintain a stable, error-free codebase, resulting in a responsive, "app-like" feel on both mobile and desktop.
No. Metajive executed a seamless transition that ensured zero downtime. By utilizing a sophisticated middleware and staging environment, the team was able to cut over to the new Shopify Plus platform without disrupting daily sales or customer access.
